This Is It Breaks a Record in Japan

The DVD and Blu-ray of the film This Is It earned a sales record of $18 million on its first day of release in Japan. On January 27, DVD sales were $11.3 million and Blu-ray sales were $6.7 million. The previous record belonged to the DVD of the film “Ponyo” by Hayao Miyazaki, which sold $6.2 million on its first day of release last year. In its theatrical run in Japan last year, This Is It made $58 million—about 25% of its worldwide sales. Source: eMJey / Variety